May 04, 2024  
2019-2020 Undergraduate Catalog (As of 09-27-19) 
    
2019-2020 Undergraduate Catalog (As of 09-27-19) [ARCHIVED CATALOG]

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ARTM 321 Arts Marketing and Public Relations (3)

Students will analyze and develop market research and learn practices to increase cultural participation and develop arts audiences. They will assess current and potential audiences and demographics, examine lifestyle, leisure time habits, national and international trends and social values, and participate in different types of arts experiences.
Prerequisite(s): ARTM 200  with a grade of C- or better
Course Frequency: Fall and Spring



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