Jan 13, 2025  
2019-2020 Undergraduate Catalog (As of 09-27-19) 
    
2019-2020 Undergraduate Catalog (As of 09-27-19) [ARCHIVED CATALOG]

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MKTG 320 Marketing Research (3)

A course that establishes the relationship between models, information systems and marketing decisions. The practical application of behavioral and statistical methods for the purpose of obtaining and analyzing relevant marketing information will also be examined.
Prerequisite(s): ECON 200 , ECON 201 , MATH 104 , DSCI 232 , MKTG 302 ; junior standing.
Course Frequency: Fall and Spring



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