May 04, 2024  
2023-2024 Graduate Catalog 
    
2023-2024 Graduate Catalog
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MBAD 572 Executive Communications 3 (1)

Executive leadership is built on effective communication.  This course sequence spans eighteen months of the EMBA program. Our goal is to subdivide this sequence into thirds with each semester having an overall focus on a small set of concepts within executive communication.  The primary pool of communicative concepts to be covered throughout this course sequence are argumentation (570), persuasion (571), and leadership (572).  The secondary pool of concepts include organizational change, crises, storytelling and narrative, communicating management (including delegation, team-building, responding to conflict, deliberation and decision-making), communicating values (including trust, empathy, motivation, and inspiration), and communicating organizational culture. 
Prerequisite(s): MBAD 570  and MBAD 571 
Course Frequency: Summer



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