May 15, 2024  
2017-2018 Undergraduate Catalog (As of 10-03-17) 
    
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2017-2018 Undergraduate Catalog (As of 10-03-17) [ARCHIVED CATALOG]

Course Descriptions

 

Latin American and Caribbean Studies
  

  • LACS 340 Afro-Caribbean and Afro-Latin Studies (3)

    This course offers an interdisciplinary approach to the study of a rich cultural heritage and traditions, complex political and social ideas, vibrant spiritualties, and resilient communities in a region that boasts deep and wide ranging connections to Africa.
    Course Frequency: Occasional
    Repeatable: For up to 9 credit hours.
  

  • LACS 350 Globalization and Mass Media in Latin America and the Caribbean (3)

    This course explores the socioeconomic, political, and cultural impact of globalization in consumerist societies of Latin American and/or the Caribbean.
    Course Frequency: Occasional
    Repeatable: For up to 9 credit hours.
  

  • LACS 360 Latina/o Identities: Constructions, Contestations, and Expressions (3)

    This course offers an intensive multi-disciplinary examination of an area of Latino/a studies. This course may look at constructions of “Latinidad” as they relate to questions of identity, race, and/or ethnicity, religion, gender and sexuality, (im)migration, language, and popular culture.
    Course Frequency: Occasional
    Repeatable: For up to 9 credit hours.
  

  • LACS 400 Independent Study in Latin American and Caribbean Studies (3)

    This course is designed for the student seeking to do specialized reading and/or research in a topic on Latin America or the Caribbean.
    Course Frequency: Occasional
    Repeatable: May be repeated for credit when course content varies.
  

  • LACS 401 Latin American and Caribbean Studies Internship (1-4)

    An opportunity for students to gain practical experience through supervised field placement in areas related to Latin American and Caribbean Studies. Placement may be made in Latin America and/or the Caribbean or in the US on a Latin America/Caribbean related project. Students will be expected to produce specific assignments that reflect agreed-upon learning goals under the direction of a program faculty member.
    Prerequisite(s): LACS 101  and at least nine additional hours of LACS program courses at the 200 or 300 level. The student must have at least sophomore standing, be in good academic standing, and have the permission of the LACS director.
    Course Frequency: Occasional
    Repeatable: For up to 4 credit hours.
  

  • LACS 495 Latin American and Caribbean Studies Capstone (3)

    The Latin American and Caribbean Studies Capstone provides LACS majors with a culminating integrative experience at the end of the major. Students will explore and analyze a theme, event, problem or phenomenon, shared by the various regional societies and apply perspectives and tools they have gained in their diverse classes.
    Prerequisite(s): 24 hours in declared LACS major.
    Course Frequency: Fall and Spring
  

  • LACS 499 Bachelor’s Essay (6)

    The Bachelor’s Essay is a year-long research and writing project done during the senior year under close supervision of a tutor from the program. The student must take the initiative in seeking a tutor to help in both the design and supervision of the project. A project proposal must be submitted in writing and approved by the program faculty prior to registration for the course. The LACS bachelor essay project must be interdisciplinary.
    Course Frequency: Occasional

Latin
  

  • LATN 101 Elementary Latin (3)

    Introduces the fundamental grammar, syntax and vocabulary of Latin with emphasis on reading comprehension.
    Prerequisite(s): LATN 101 is open only to beginning students of Latin.
    Course Frequency: Fall and Spring
  

  • LATN 102 Elementary Latin (3)

    Continues the introduction to the fundamental grammar, syntax, and vocabulary of Latin with emphasis on reading comprehension.
    Prerequisite(s): LATN 101  or placement.
    Course Frequency: Fall and Spring
  

  • LATN 150 Intensive Elementary Latin (6)

    An introduction to the fundamental grammar, syntax and vocabulary of Latin with emphasis on reading comprehension. Classes meet five days a week for a total of six hours of instruction.
    Prerequisite(s): This course is open only to beginning students in Latin.
    Course Frequency: Occasional
    Note: This course covers the materials of LATN 101 -LATN 102  in one semester. It is designed for students who seek to accelerate their study of Latin. Students who have completed LATN 101  and/or LATN 102  may not receive credit for LATN 150. Students who complete LATN 150 may not receive credit for LATN 101  or LATN 102 .
  

  • LATN 201 Intermediate Latin (3)

    Completes the introduction to Latin grammar, syntax, and vocabulary, while developing fluency in reading comprehension and translation.
    Prerequisite(s): LATN 102  or LATN 150  or placement.
    Course Frequency: Fall and Spring
  

  • LATN 202 Intermediate Latin (3)

    Readings of selected works by Roman authors with a comprehensive review of Latin grammar, syntax, and vocabulary.
    Prerequisite(s): LATN 201  or placement.
    Course Frequency: Fall and Spring
  

  • LATN 250 Intensive Intermediate Latin (6)

    Completes the introduction to basic Latin grammar, syntax and vocabulary, followed by an introduction to the reading of Latin literature.
    Prerequisite(s): LATN 102  or LATN 150  with a grade of “C+” (2.5) or better, or placement via placement exam. Students are advised not to postpone completion of their language requirement until their senior year, since this course might not be available to them.
    Course Frequency: Occasional
    Note: This course covers the materials of LATN 201 -LATN 202  in one semester. Classes meet five days a week for a total of six hours of instruction. It is designed for students who seek to accelerate their studies of Latin. Having completed LATN 201  and/or LATN 202 , students may not take 250 for credit; conversely, students who complete LATN 250 may not receive credit for LATN 201  or LATN 202 . NOTE: LATN 202  or 250 or their equivalents are prerequisites for all 300-level Latin courses.
  

  • LATN 305 Medieval Latin (3)

    An introduction to the reading of Medieval Latin prose and verse.
    Prerequisite(s): LATN 202  or LATN 250  or placment or permission of the instructor
    Course Frequency: Occasional
  

  • LATN 321 Cicero (3)

    Selected readings from one or more of Cicero’s speeches, letters or philosophical works.
    Prerequisite(s): LATN 202  or LATN 250  or placement or permission of the instructor
    Course Frequency: Occasional
  

  • LATN 322 Vergil (3)

    Selections from the Aeneid will be read.
    Prerequisite(s): LATN 202  or LATN 250  or placement or permission of the instructor
    Course Frequency: Occasional
  

  • LATN 323 Roman Historiography (3)

    The style and content of Roman historical literature will be studied through readings from one or more of the major historians.
    Prerequisite(s): LATN 202  or LATN 250  or placement or permission of the instructor
    Course Frequency: Occasional
  

  • LATN 371 Roman Comedy (3)

    Representative plays of Plautus and Terence will be read.
    Prerequisite(s): LATN 202  or LATN 250  or placement or permission of the instructor
    Course Frequency: Occasional
  

  • LATN 372 Roman Satire (3)

    Survey of Roman satirical literature with emphasis on Horace and Juvenal.
    Prerequisite(s): LATN 202  or LATN 250  or placement or permission of the instructor
    Course Frequency: Occasional
  

  • LATN 373 Roman Biography (3)

    A study of the Roman biographical tradition with readings from Cornelius Nepos, Tacitus or Suetonius.
    Prerequisite(s): LATN 202  or LATN 250  or placement or permission of the instructor
    Course Frequency: Occasional
  

  • LATN 390 Special Topics (3)

    Intensive study of a particular author or theme.
    Prerequisite(s): LATN 202  or LATN 250  or permission of the instructor
    Course Frequency: Occasional
    Repeatable: For up to 12 credit hours.
  

  • LATN 490 Seminar: Special Topics in Latin (3)

    Intensive studies designed to supplement or to investigate more fully offerings in the Latin curriculum.
    Prerequisite(s): LATN 202  or LATN 250  or permission of the instructor.
    Course Frequency: Occasional
  

  • LATN 496 Directed Readings (1-3)

    Individually supervised readings in Latin, agreed upon in consultation with the instructor. Credit hours assigned will be determined by the nature and extent of the reading.
    Prerequisite(s): LATN 202  or LATN 250  or permission of the instructor.
    Course Frequency: Occasional
    Repeatable: For up to 6 credit hours.
  

  • LATN 498 Independent Study in Latin (1-3)

    Research on a topic to be defined by the individual student in consultation with the instructor, who will direct the project and determine the credit hours to be assigned.
    Prerequisite(s): LATN 202  or LATN 250  or permission of the instructor.
    Course Frequency: Occasional
    Repeatable: For up to 6 credit hours.

Learning Strategies
  

  • EDLS 100 Learning Strategies (0)

    This course covers techniques for becoming a more proficient learner. Focus is on strategies for interpretive thinking: comprehension, analysis, reasoning, problem solving, organization and planning.
    Course Frequency: Fall and Spring
    Note: This course will not be applied toward degree requirements.

Library
  

  • LIBR 105 Resources for Research (1)

    As members of the scholarly community, students are instructed in the skills and strategies needed to locate, evaluate, analyze and apply information resources from a variety of media. The course concentrates on academic library resources and assumes some basic knowledge and understanding of library research.
    Course Frequency: Fall and Spring

Linguistics
  

  • LING 101 Introduction to Language (3)

    An introduction to the nature of language; what it is, how it’s learned, its diversity in form and function, how it affects and is affected by society and culture, and how it relates to social values and worldview.
    Course Frequency: Fall
  

  • LING 125 Introduction to Linguistics (3)

    As an interdisciplinary course, it provides an introduction to language, and the scientific and social aspects of linguistics such as phonology, morphology, syntax, language acquisition, evolution, variation and other applied linguistic topics.
    Course Frequency: Fall and Spring
  

  • LING 260 Indigenous Languages of the Americas (3)

    As an overview of Native American languages, this course will examine language families and their relationships across the Americas: North, Central, and South. Our exploration of linguistic structural properties will inform our understanding of cross-linguistic phenomena. Culturally relevant sociolinguistic issues, e.g., languages hierarchies, endangerment, and revitalization will also be highlighted.
    Course Frequency: Occasional
  

  • LING 290 Special Topics in Linguistics (3)

    Studies designed to research different linguistic topics. Topics may cover any area of linguistics.
    Course Frequency: Occasional
    Repeatable: May be repeated for credit when course content varies.
  

  • LING 385 Teaching Latin in Elementary and Middle Schools (3)

    Training in the audio-lingual method of teaching simple Latin dialogues; strategies for transferring Latin vocabulary to English; an introduction to selected stories from classical mythology and to certain aspects of Roman culture.
    Course Frequency: Occasional
    Note: Although this course may be applied toward a major in Classics, it does not count toward the minimum degree requirement in humanities. This course does not count toward a minor in linguistics; it is not part of the linguistics program.
  

  • LING 490 Special Topics (3)

    The Special Topics in Linguistics course is designed for students who are interested in pursuing an in-depth study of any topic or area of linguistics research.
    Prerequisite(s): LING 125  or permission of the instructor.
    Course Frequency: Occasional
    Repeatable: May be repeated for credit when course content varies.
  

  • LING 498 Independent Study (1-3)

    Research on a linguistic issue/topic to be defined by the individual student in consultation with the instructor in the department who will guide the work and determine the number of credit hours to be assigned. A proposal must be submitted and approved by the department prior to registration.
    Prerequisite(s): Permission of the instructor and departmental approval prior to registration.
    Course Frequency: Occasional
    Repeatable: For up to 6 credit hours.
  

  • LING 499 Bachelor’s Essay (6)

    A year-long research and writing project done in English, during the senior year under the close supervision of a tutor. A project proposal must be submitted and approved. May apply to the minor in linguistics. A proposal must be submitted and approved by the department prior to registration.
    Prerequisite(s): Permission of the instructor.
    Course Frequency: Occasional

Management
  

  • MGMT 105 Introduction to Business (3)

    This course is for all students of the college who are interested in a survey of the activities that occur in a business institution. The various types and forms of business organizations will be presented and analyzed with special emphasis on the role of the business enterprise in society. Business school majors who have completed or are concurrently enrolled in a 300- or 400-level business, international business, economics or accounting course may not receive credit for this course. This course will not be applied toward the GPA in business, international business, economics or accounting.
    Course Frequency: Fall and Spring
  

  • MGMT 210 Career Development (1)

    This course employs experiential learning to cover concepts and techniques of career planning and development. Students will examine interview techniques, interviewer biases, selection decision making, employment testing, and person-organization fit. Students will study laws regulating the employment process and principles of career planning.
    Prerequisite(s): Sophomore standing.
    Course Frequency: Occasional
  

  • MGMT 260 Special Topics in Management (1-3)

    An in-depth treatment of a current area of special concern within the field of management.
    Course Frequency: Occasional
    Repeatable: May be repeated for credit when course content varies.
  

  • MGMT 301 Management & Organizational Behavior (3)

    This course approaches management as that process of reaching organizational goals by working with and through people and other resources. Organizations are treated as dynamic entities affected by individual and group behavior as well as structural and environmental factors. International as well as domestic situations are examined.
    Prerequisite(s): Junior standing.
    Course Frequency: Fall and Spring
  

  • MGMT 307 Human Resource Management (3)

    A review of personnel policy, manpower planning, staffing, training and development, compensation administration and union-management relations.
    Prerequisite(s): MGMT 301 , junior standing.
    Course Frequency: Occasional
  

  • MGMT 308 Managing Diversity (3)

    This course will examine demographic diversity in today’s global environment. It will begin by exploring global emigration, immigration and refugee issues from an international business perspective. Specific national or regional business cultures and differing perspectives on gender, family, age, ethnicity and treatment of the disabled will also be examined through case studies, readings and role playing. The course will subsequently examine the effects of diversity on international corporate structure and behavior and demonstrate, through case studies and guest speakers, how proactive businesses have adapted to changes in demographic diversity and gained a competitive advantage.
    Prerequisite(s): Junior standing.
    Course Frequency: Fall and Spring
  

  • MGMT 310 International Human Resources (3)

    The study of international human resource management focuses on the impact and expansion of international trade and growth of U.S. multinational operations abroad and the effects on employees. It stresses the ability to understand the forces creating variations of HR systems across nations, culture, labor, governments and unions.
    Prerequisite(s): MGMT 307 .
    Course Frequency: Occasional
  

  • MGMT 325 International Management (3)

    This course examines a variety of managerial issues arising from the interaction of two or more cultures in international business situations. The course extends the management and organizational behavior constructs introduced in the prerequisite course, with particular emphasis on problem solving and decision making in the multicultural firm.
    Prerequisite(s): MGMT 301 ; junior standing.
    Course Frequency: Fall and Spring
  

  • MGMT 332 Business Communications (3)

    This course develops an understanding of the theory of human communication so that one can apply it in an organizational setting requiring both oral and written expression of properly identified and presented decisions. The course content will include intrapersonal, interpersonal and organizational communication theory; principles of human behavior and their application to business communication; and principles involved in the writing of various letters, memos and reports.
    Prerequisite(s): Junior standing.
    Course Frequency: Fall and Spring
  

  • MGMT 340 Total Quality Management (3)

    Introduction to Total Quality Management including the critical role of organizational culture, continuous process improvement, statistical process control, and the relationship of TQM to performance, productivity, and profit. Literature and research findings of key contributors will be discussed. The Baldridge Award and ISO 9000 will be examined as benchmarking paradigms for manufacturing and service sectors.
    Prerequisite(s): Junior standing; DSCI 232 , MGMT 301 ; MATH 104 .
    Course Frequency: Occasional
  

  • MGMT 342 Project Management (3)

    This course will explore the existing project management body of knowledge, the roles and responsibilities of the project manager, and expose students to contemporary tools and techniques utilized in the field. Theories and research will be examined along with best practices and industry needs.
    Prerequisite(s): Junior standing
    Course Frequency: Occasional
  

  • MGMT 345 Leadership and Management Development (3)

    An investigation of the factors that determine leadership with special emphasis on the leader’s vision. The effectiveness of leaders from a wide variety of disciplines will be examined. Contemporary leaders will be selected in order to apply theories and concepts to current situations that can be easily visualized.
    Prerequisite(s): Junior standing.
    Course Frequency: Fall and Spring
  

  • MGMT 350 Business, Leadership, & Society (3)

    This course explores issues that arise in the context of doing business and leading organizations. Specifically, this course helps students see how leaders deal with the many dilemmas they face when making business and organizational decisions, given the organization’s internal, competitive, social and global environments. The course covers the leadership issues that arise out of dilemmas of corporate governance and social responsibility as well.
    Prerequisite(s): Junior standing.
    Course Frequency: Fall
  

  • MGMT 351 Minority Entrepreneurship (3)

    This course explores the history and evolution of minority-owned businesses in the United States. Students will become familiar with the benefits and challenges that face minority entrepreneurs within the marketplace. Various elements of business development, operation, and growth will be examined within the context of minority ownership.
    Prerequisite(s): Junior standing.
    Course Frequency: Occasional
  

  • MGMT 360 Special Topics in Management (3)

    In-depth treatment of current areas of special concern within the field of management. A maximum of six hours of special topics courses may be applied toward the business major elective requirement.
    Prerequisite(s): Junior standing; other prerequisites depending on topic.
    Course Frequency: Occasional
    Repeatable: For up to 9 credit hours.
  

  • MGMT 377 Psychology of Entrepreneurship (3)

    Entrepreneurial ventures begin when people recognize and act upon market opportunities. From the time of an initial business idea to the time a firm is organized, the critical processes involve the psychological characteristics and actions of individuals. This course examines those processes in detail through lectures, discussion, and cases.
    Prerequisite(s): Junior standing; PSYC 103  or HONS 163  or MGMT 301 ; PSYC 211  or DSCI 232  
    Course Frequency: Spring
    Cross-listing: PSYC 349  
  

  • MGMT 390 The New South Carolina: Foreign & Domestic Industrial Development (3)

    An in-depth analysis of South Carolina’s changing role as a member of the national and international economic scene. The course offers an opportunity to interact with industrial leaders from government, banking, manufacturing, and service areas. The course includes visits to industrial sites in South Carolina.
    Prerequisite(s): ECON 200  and ECON 201  or permission of the instructor; junior standing.
    Course Frequency: Occasional
  

  • MGMT 391 The International Corporation: A Comparative Approach (3)

    An introduction to the various levels of operations in the European headquarters of international firms with extensive investments and/or operations in South Carolina. By means of on-site plant and office visitations, participants will examine managerial styles, cultural environments, decision-making techniques and systems and will have opportunities to observe and analyze the management philosophies, practices and outcomes in firms located in the major Western European industrial nations. Application process through the chair of the management and marketing department and Office of International Programs.
    Prerequisite(s): ECON 200  and ECON 201  or permission of the instructor; junior standing.
    Course Frequency: Occasional
  

  • MGMT 399 Tutorial (3)

    Individual instruction given by a tutor in regularly scheduled meetings (usually once a week). The student must take the initiative in seeking a tutor to help in the design and supervision of the project. A maximum of six hours of tutorial courses may be applied toward the business major elective requirement.
    Prerequisite(s): Junior standing; permission of the tutor and the chair.
    Course Frequency: Occasional
    Repeatable: For up to 12 credit hours.
  

  • MGMT 401 Organizational Behavior & Change (3)

    An experiential learning design for studying the impact individuals, groups and structures have on behavior within the organization for the purpose of applying that knowledge toward improving an organization’s effectiveness.
    Prerequisite(s): Senior standing; MGMT 301 .
    Course Frequency: Fall and Spring
  

  • MGMT 402 Leading Organizational Change (3)

    This course exposes class members to central issues surrounding the reality of implementing large-scale change in organizations. New understandings of organization change, and about you as change agent and recipient, will provide provocative insights into managing everyday work life as well as organizational change programs.
    Prerequisite(s): Senior standing; MGMT 301 .
    Course Frequency: Occasional
  

  • MGMT 403 Entrepreneurial Leadership (3)

    The course will examine the Entrepreneurial Leadership (EL) factors needed to bring about enterprise transformation or transition from start-up and ongoing operations to what is frequently called enterprise building. Theories and related research will be examined, as will “best” and “worst” practices, using case studies, lectures, and outside speakers.
    Prerequisite(s): ENTR 200  or MGMT 345 .
    Course Frequency: Occasional
  

  • MGMT 405 Small Business Management (3)

    This course deals with the overall management of small firms. Students will work on written and live cases provided by the instructor including consultancy opportunities. The cases requires that students help real businesses solve problems in management and/or operational areas.
    Prerequisite(s): ECON 200 , MGMT 301  
    Co-requisite(s): DSCI 304  or INTB 314 
    Course Frequency: Occasional
  

  • MGMT 408 Business Policy (3)

    A course for senior business administration majors that draws together the functional areas of business operations (accounting, finance, marketing, human resources, management and production) as a means of developing the students’ conceptual and decision-making abilities in both domestic and international contexts.
    Prerequisite(s): Senior standing, ACCT 203 , ACCT 204 , DSCI 232 , DSCI 304  or INTB 314 , ECON 200 , ECON 201 , FINC 303 , MGMT 301 , MKTG 302 , MATH 104 , MATH 105 .
    Course Frequency: Fall and Spring
  

  • MGMT 420 Independent Study (1-3)

    The student will select a reading or research project in consultation with a faculty member, who will guide the work and determine the hours of credit to be allowed. A maximum of six hours of independent study courses may be applied toward the business major elective requirement.
    Prerequisite(s): Junior standing; written agreement with instructor and chair.
    Course Frequency: Occasional
    Repeatable: May be repeated for credit when course content varies.
  

  • MGMT 444 Management Internship (3)

    A supplemental source of learning and enhancement to the student’s academic program and career objectives through experiential education engaging the student in a unique three-way partnership between an approved agency and the school. The learning experience will be guided by a learning contract outlining specific work and academic components. A maximum of three (3) hours of internship credit will be awarded.
    Prerequisite(s): Senior standing and declared major in the School of Business.
    Course Frequency: Occasional
  

  • MGMT 499 Bachelor’s Essay (3)

    A year-long research and writing project completed during the senior year under the close supervision of a tutor from the school. The student must take the initiative in seeking a tutor to help in both the design and the supervision of the project. A project proposal must be submitted in writing and approved by the school prior to registration for the course.
    Prerequisite(s): Senior standing.
    Course Frequency: Occasional

Marketing
  

  • MKTG 260 Special Topics in Marketing (1-3)

    An in-depth treatment of a current area of special concern within the field of marketing.
    Course Frequency: Occasional
    Repeatable: May be repeated for credit when course content varies.
  

  • MKTG 302 Marketing Concepts (3)

    This course develops an appreciation for the complexities of establishing and implementing marketing strategies. Areas of study include consumer behavior, product/service mixes, branding and packaging, channels of distribution, pricing, advertising and salesmanship.
    Prerequisite(s): ECON 200 , ECON 201 ; junior standing.
    Course Frequency: Fall and Spring
  

  • MKTG 309 Marketing Study Abroad (3)

    This is an interdisciplinary, study abroad travel course that introduces students to the cultural, economic and business environment in international markets. Through study tours, visits, collaborative academic activities in international markets, we examine the most significant cultural and socioeconomic environment and trends in international markets, as well as the implications for U.S. firms doing business in the international markets.
    Prerequisite(s): Permission of the instructor
    Course Frequency: Occasional
    Cross-listing: INTB 309  
  

  • MKTG 315 Managerial Marketing (3)

    This course focuses on the integration and application of marketing knowledge. It emphasizes the decision-making role of the marketing manager in analyzing market opportunities, selecting target markets, and planning, implementing, and controlling marketing programs (product, price, distribution and promotion decisions) to reach those markets. Both analytical and creative thinking are emphasized.
    Prerequisite(s): ECON 200 , ECON 201 , MKTG 302  
    Course Frequency: Fall and Spring
  

  • MKTG 320 Marketing Research (3)

    A course that establishes the relationship between models, information systems and marketing decisions. The practical application of behavioral and statistical methods for the purpose of obtaining and analyzing relevant marketing information will also be examined.
    Prerequisite(s): ECON 200 , ECON 201 , MATH 104 , DSCI 232 , MKTG 302 ; junior standing.
    Course Frequency: Fall and Spring
  

  • MKTG 326 International Marketing (3)

    Marketing on an international scale with stress upon the viewpoint of the marketing manager who must recognize and cope with differences in legal, economic, spatial and cultural elements in different nations. Emphasis is placed on marketing techniques and methods of expanding participation in foreign markets.
    Prerequisite(s): Junior standing, MKTG 302 , ECON 200 , ECON 201  
    Course Frequency: Fall and Spring
  

  • MKTG 328 Retailing Management (3)

    This course deals with that part of the distribution process called retailing. Topics include retail environment, location and store design, merchandise planning and control, selecting merchandise resources, pricing, sales promotion and display and customer service.
    Prerequisite(s): MKTG 302 , ECON 200  and ECON 201 ; junior standing.
    Course Frequency: Fall and Spring
  

  • MKTG 329 Consumer Behavior (3)

    The objectives of this course are to: 1) provide students with an understanding of the various theories of consumer behavior and their practical applications, 2) expose students to the basic process and underlying principles of experimentation and 3) develop an appreciation among students for the significant influence marketing has on our purchasing behavior and, more generally, the lifestyle decisions we make.
    Prerequisite(s): ECON 200 , ECON 201 , MKTG 302 ; junior standing.
    Course Frequency: Fall and Spring
  

  • MKTG 330 Advertising (3)

    The role of advertising in a free economy and its place in the media of mass communications. Areas of study will include advertising appeals, product research, selection of media, testing of advertising effectiveness and the dynamics of the advertising profession.
    Prerequisite(s): MKTG 302 , ECON 200 , ECON 201 ; junior standing.
    Course Frequency: Fall and Spring
  

  • MKTG 331 Public Relations (3)

    The course identifies and examines the principles and practices in the relations of an organization with its internal and external publics, with emphasis on communication; and explores the role of public relations in decision making, external financial reporting and public policy information.
    Prerequisite(s): Junior standing.
    Course Frequency: Occasional
  

  • MKTG 333 Purchasing and Supply Chain Management (3)

    The planning, organization, operation, and evaluation of the procurement function, and the acquisition and management of materials. Emphasis areas include quality and quantity considerations, supplier selection decisions, pricing policies, legal and ethical implications and standards and measurement of performance.
    Prerequisite(s): Junior standing.
    Course Frequency: Fall and Spring
  

  • MKTG 334 Integrated Marketing Communications (3)

    The emphasis of this course is on the role of different promotional tools applied in the IMC program of an organization. The course includes IMC situation analysis, communication process analysis, objectives and budgeting, and IMC programs and strategies development and evaluation.
    Course Frequency: Occasional
  

  • MKTG 337 Sports Marketing (3)

    This course illuminates the theoretical underpinnings and practical applications of marketing strategies in sports-related marketing activities. The course is designed to allow students an opportunity to apply key marketing concepts, tools, and strategies within the context of sports; and to examine the use of sports for marketing and the use of marketing in sports.
    Prerequisite(s): ECON 200 , ECON 201 , MKTG 302  
    Course Frequency: Occasional
  

  • MKTG 345 Social Media Marketing (3)

    Social media marketing course includes advertising, marketing, and communication strategies in the new media landscape where traditional and social media co-exist. The primary focus of this course is to understand the characteristics of social media zones, develop social media marketing strategies, and track their effectiveness.
    Course Frequency: Fall and Spring
  

  • MKTG 355 Marketing and Society (3)

    Marketing and Society broadly addresses the relationship between marketing and culture. Topics include marketing activities with negative influences on consumers, the use of marketing tools to positively influence society and marketing ethics. It is a course of reflection as students consider how one should and would respond to a series of situations and explore current issues.
    Course Frequency: Fall and Spring
  

  • MKTG 360 Special Topics in Marketing (1-3)

    In-depth treatment of current areas of special concern within the field of marketing. A maximum of six hours of special topics courses may be applied toward the business major elective requirement.
    Prerequisite(s): Junior standing; other prerequisites depending on topic.
    Course Frequency: Occasional
    Repeatable: May be repeated for credit when course content varies.
  

  • MKTG 399 Tutorial (3)

    Individual instruction given by a tutor in regularly scheduled meetings (usually once a week). The student must take the initiative in seeking a tutor to help in the design and supervision of the project. A maximum of six hours of tutorial courses may be applied toward the business major elective requirement.
    Prerequisite(s): Junior standing; permission of the tutor and the chair.
    Course Frequency: Occasional
    Repeatable: For up to 12 credit hours.
  

  • MKTG 420 Independent Study (1-3)

    The student will select a reading or research project in consultation with a faculty member, who will guide the work and determine the hours of credit to be allowed. A maximum of six hours of independent study courses may be applied toward the business major elective requirement.
    Prerequisite(s): Junior standing; written agreement with instructor and chair.
    Course Frequency: Occasional
    Repeatable: May be repeated for credit when course content varies.
  

  • MKTG 425 Strategic Marketing (3)

    A course for upper-level marketing students that involves them in realistic decision-making environments. The course will include descriptions of actual marketing situations permitting further familiarization with marketing principles and methods as they are employed in various industries.
    Prerequisite(s): Senior standing & MKTG 315  
    Course Frequency: Fall and Spring
  

  • MKTG 444 Marketing Internship (3)

    A supplemental source of learning and enhancement to the student’s academic program and career objectives through experiential education engaging the student in a unique three-way partnership between an approved agency and the school. The learning experience will be guided by a learning contract outlining specific work and academic components. A maximum of three (3) hours of internship credit will be awarded.
    Prerequisite(s): Senior standing and declared major in the School of Business.
    Course Frequency: Occasional
  

  • MKTG 499 Bachelor’s Essay (6)

    A year-long research and writing project completed during the senior year under the close supervision of a tutor from the school. The student must take the initiative in seeking a tutor to help in both the design and the supervision of the project. A project proposal must be submitted in writing and approved by the school prior to registration for the course.
    Prerequisite(s): Senior standing.
    Course Frequency: Occasional

Mathematics

Before enrolling in a mathematics course, all entering students are required to take the ALEKS Math Placement Test, regardless of coursework completed at another institution or IB or AP credit earned. Entering students are encouraged to consult with their major academic advisor, the Academic Advising and Planning Center, or a member of the Department of Mathematics.
  

  • MATH 101 College Algebra (3)

    A course that emphasizes algebraic functions. Topics include algebraic equations and inequalities, and the properties and graphs of algebraic functions.
    Course Frequency: Fall and Spring
    Note: Credit hours earned in this course may not be applied toward minimum degree requirements in mathematics/ logic. Students who have completed MATH 105 , MATH 111 , MATH 120  or HONS 115  may not subsequently receive credit toward graduation for MATH 101
  

  • MATH 103 Contemporary Mathematics with Applications (3)

    A course designed to introduce students to a variety of mathematical topics and applications, including mathematical logic, counting methods and combinatorics. Additional topics may include graph theory, set theory, voting and apportionment, geometry, financial mathematics, and management science. Primarily intended for students who are not planning to take more advanced mathematics courses.
    Prerequisite(s): MATH 101  or placement.
    Course Frequency: Fall and Spring
  

  • MATH 104 Elementary Statistics (3)

    Probability concepts, descriptive statistics, binomial and normal distributions, confidence intervals and tests of hypotheses.
    Prerequisite(s): MATH 101  or placement.
    Course Frequency: Fall and Spring
    Note: Students may not receive credit for MATH 104 after having received credit for a higher-level statistics or probability course.
  

  • MATH 105 Calculus for Business and Social Sciences (3)

    A one-semester course designed to introduce the basic concepts of calculus to students who are not majoring in mathematics or the natural sciences. Emphasis will be on applications of calculus to various disciplines. Not intended for those who plan to take additional calculus courses.
    Prerequisite(s): MATH 101  or placement.
    Course Frequency: Fall and Spring
    Repeatable: (See Course Repeat Policy)
    Note: Students who complete MATH 120  or HONS 115  may not subsequently receive credit toward graduation for MATH 105, MATH 120 , and HONS 115 .
  

  • MATH 111 Pre-Calculus Mathematics (4)

    A course that emphasizes the function concept. Topics include graphs of functions, the algebra of functions, inverse functions, the elementary functions and inequalities.
    Prerequisite(s): Placement or C- or better in MATH 101  
    Course Frequency: Fall and Spring
    Repeatable: (See Course Repeat Policy)
    Note: Students who complete MATH 120  or HONS 115  may not subsequently receive credit toward graduation for MATH 111.
  

  • MATH 120 Introductory Calculus (4)

    This introductory calculus course for students in mathematics and the natural sciences includes the calculus of algebraic, trigonometric, exponential and logarithmic functions. Topics will include limits and continuity, derivatives, the Mean Value Theorem, applications of derivatives, the Riemann integral and the Fundamental Theorem of Calculus. A thorough knowledge of precalculus concepts will be assumed.
    Prerequisite(s): Placement or C- or better in MATH 111  
    Course Frequency: Fall and Spring
    Note: Students who complete MATH 120 may not subsequently receive credit for MATH 105 .
  

  • MATH 121 Introductory Calculus Laboratory (1)

    Laboratory to accompany MATH 120 . Students will be introduced to using modern computer algebra systems implemented on digital computers to develop a deeper understanding of calculus concepts and applications. The topics covered will closely follow those of MATH 120 : limits, derivatives, integrals and the fundamental theorem of calculus.
    Co-requisite(s) or Prerequisite(s): MATH 120 .
    Course Frequency: Fall and Spring
  

  • MATH 203 Linear Algebra (3)

    Systems of linear equations, vector spaces, linear dependence, bases, dimension, linear mappings, matrices, determinants and quadratic forms.
    Prerequisite(s): MATH 120  or permission of the instructor.
    Course Frequency: Fall and Spring
  

  • MATH 207 Discrete Structures I (3)

    Theoretical concepts applicable to the theory of computing. Topics covered will be from the areas of formal logic and proofs, sets, matrix algebra, counting and Boolean algebra.
    Prerequisite(s): MATH 105  or MATH 111  or MATH 120  
    Course Frequency: Fall and Spring
  

  • MATH 220 Calculus II (4)

    The continuation of MATH 120 , covering techniques and applications of integration, parameterized curves and polar coordinates, infinite sequences and series, power series and Taylor’s Theorem.
    Prerequisite(s): MATH 120  or HONS 115  
    Course Frequency: Fall and Spring
    Note: Students may not receive credit toward graduation for both MATH 220 and HONS 215 .
  

  • MATH 221 Calculus III (4)

    Geometry of two- and three-dimensional spaces, limits and continuity of functions of several variables, vector-valued functions, partial derivatives, directional derivatives, Lagrange multipliers, multiple integrals, line integrals, Green’s theorem and surface integrals.
    Prerequisite(s): MATH 220 .
    Course Frequency: Fall and Spring
  

  • MATH 229 Vector Calculus with Chemical Applications (5)

    Multidimensional coordinate systems, vectors, matrices, matrix and vector operations, eigenvalues and eigenvectors, matrix groups and commutators, vector-valued functions, partial derivatives, directional derivatives, multiple integrals, line and surface integrals, vector calculus, Taylor series, Fourier series and transforms, a survey of ordinary and partial differential equations motivated by applications in chemistry.
    Prerequisite(s): C- or better in MATH 120  or HONS 115  
    Course Frequency: Fall and Spring
  

  • MATH 245 Numerical Methods and Mathematical Computing (3)

    Mathematical methods for computing numerical solutions to various problems will be studied, together with computer software for applying these methods, both interactively and by writing programs. Topics covered will include the effects of rounding and error in machine arithmetic, methods for finding roots, numerical differentiation and integration and approximation of functions.
    Prerequisite(s): MATH 203  and MATH 220 ; or permission of the instructor.
    Co-requisite(s): MATH 246 .
    Course Frequency: Fall
  

  • MATH 246 Mathematical Computing and Programming Laboratory (1)

    A laboratory course intended to accompany MATH 245 . Students will be introduced to a modern software environment for interactive mathematical computation and programming. Laboratory exercises designed to be completed within the scheduled 150 minutes of laboratory time will be assigned each week. Additional programming assignments to be completed outside the laboratory will also be given.
    Prerequisite(s): MATH 220  or permission of the instructor.
    Course Frequency: Fall
  

  • MATH 250 Statistical Methods I (3)

    Course topics will include descriptive statistics, probability, probability distributions, estimation, hypothesis testing, correlation and simple linear regression. Statistical quality control, analysis of variance and other topics will be introduced as time permits. A statistics software package will be used.
    Prerequisite(s): MATH 105  with a C- or better or MATH 111  or MATH 120  or permission of instructor.
    Course Frequency: Fall and Spring
  

  • MATH 295 An Introduction to Abstract Mathematics (3)

    This course is intended to provide a transition from the calculus sequence to more advanced courses requiring an ability to do proofs. Topics include elementary propositional logic, set theory, mathematical induction, functions and relations.
    Prerequisite(s): MATH 203  or MATH 221 .
    Course Frequency: Fall and Spring
  

  • MATH 303 Abstract Algebra I (3)

    An introduction to algebraic structures. Topics will include groups, rings and fields.
    Prerequisite(s): MATH 203  and MATH 295 .
    Course Frequency: Fall
  

  • MATH 305 Elementary Number Theory (3)

    An introduction to number theory, including divisibility, primes, the fundamental theorem of arithmetic, arithmetic functions and congruencies. Additional topics from these areas, as well as diophantine equations and the theory of real numbers, will be included as time permits. Designed to extend the student’s abilities to read mathematics and write proofs.
    Prerequisite(s): MATH 295  or permission of the instructor.
    Course Frequency: Occasional
 

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