Nov 23, 2024  
2023-2024 Graduate Catalog 
    
2023-2024 Graduate Catalog [ARCHIVED CATALOG]

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MBAD 522 Marketing Research and Analysis for Decision Making (3)

This class presents a comprehensive framework of marketing research from the perspective of decision making in addition to current trends in international marketing research, ethics, and the integration of the Internet and computers.
Prerequisite(s): MBAD 525 
Course Frequency: Spring



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